#bastoy
Community-driven service design for social impact: connecting organizations and people around shared goals for sustainable change.
Service design Community platform Social impact
Overview
#bastoy is a service design initiative that explores how design can facilitate community collaboration around social impact goals. The project focuses on meaningful connections between organizations, communities, and stakeholders.
Through service design thinking, it addresses systemic challenges in social impact work by proposing integrated touchpoints and experiences that bring stakeholders together.
Research
Methodology: Stakeholder interviews, community workshops, and ecosystem analysis.
Key insights:
- Organizations often work in silos without visibility into complementary efforts.
- Communities need clearer ways to discover and join impact initiatives.
- Trust and transparency are critical for collaboration.
- Digital and physical touchpoints both matter for engagement.
Problem & solution
The problem: Social impact work is fragmented. Organizations operate independently, communities struggle to contribute meaningfully, and systemic change is slowed by disconnected efforts.
The direction: An integrated service ecosystem that:
- Connects organizations around shared social goals.
- Offers transparent impact dashboards and progress tracking.
- Enables community participation and volunteering.
- Facilitates knowledge sharing and good practice exchange.
- Aligns incentives across stakeholders.
Implementation
Service touchpoints:
- Discovery: organizations and initiatives by impact area.
- Collaboration hub: coordination and communication.
- Impact dashboard: progress and metrics.
- Community engagement: participation pathways.
Principles: Accessibility, transparency, equity, and community-first thinking.
Impact
This framework aims to provide:
- A clearer view of social impact ecosystems.
- Defined pathways for stakeholder engagement.
- Room to measure improvements in collaboration.
- A scalable model for different contexts.
Learnings
- Service design must balance many stakeholder needs at once.
- Community trust grows through transparent communication and listening.
- Digital tools alone rarely fix systemic social challenges.
- Visible impact increases commitment from participants.
- Co-design with communities produces stronger outcomes.